Diane Moca: I believe everyone has their own unique gifts. Some of us use it for money and some of us don't use our talents for money, but some of us don't understand and recognize the value of our talents, like Diane Glowienke. She's the owner of The Creative Type. The Creative Type is a company that makes businesses and homes more beautiful. But for years, Diane, you did this for free, right? Diane Glowienke: Absolutely. Family and friends, I was there for them. Diane Moca: Why do you think all those years you were doing this, you never thought of charging people? Or did you think of it and something dissuaded you? Diane Glowienke: I just thought, "Everybody's creative. Well, everybody can do what I can do by picking out those elements that will enhance your home and your life." Diane Moca: As a mom, Diane also got used to doing plenty of work for no money. All those years that you were a mother, you weren't getting paid as a cook or chauffeur. Diane Glowienke: Nope, still waiting for the paycheck. Diane Moca: And when the work was enjoyable, that seemed to be enough of a reward. Diane Glowienke: I've always had a love and passion for vintage pieces, and believe that they add so much character to spaces. So it would be like, "Come with me to the antique store or the flea market and find pieces that will work in my home." Diane Moca: And then did anyone ever say, "I want to pay you for this"? Diane Glowienke: Yes. Diane Moca: And what did you say? Diane Glowienke: I said, "Oh, no." Diane Moca: Would a man say that? That perspective did sneak into the back of Diane's mind, thanks to some prompting from someone else. Diane Glowienke: Right here, on this couch, 21, over 21 years ago, I was sitting giving my newborn a bottle, and it was nine o'clock, and of course, everybody knew, nine o'clock was time for Oprah. I was watching Oprah. And she had a woman guest on there. And the woman said that every woman right now is doing something for free, that they could be charging money for. Diane Moca: Did it trigger anything in your brain? Did you think, "Oh, well maybe my creativity," or no? Diane Glowienke: No, not at that time. I was just trying to get through the newborn stage and finish the bottle at that time. Diane Moca: Two years ago, Diane gave herself a new life as a business owner. Diane Glowienke: As my kids got older and I started to realize I would have more free time, and my kids went away to college, I knew that it was time for me to start figuring out what is next for me. And so I just decided to take everything I have been doing for the last, I don't know, 20 plus years, and parlay that into forming my own business. Diane Moca: There's absolutely nothing wrong with doing things for free, right? Diane Glowienke: Absolutely. Diane Moca: It's a beautiful, wonderful thing. But if the reason you're doing it for free is because you don't value the talent that you have, if you're underestimating yourself, well, then take a little lesson from The Creative Type, and maybe think about how to monetize. For Talking Cities, I'm Diane Moca.